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RetargetApp voted the best CEE-based startup

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Adwisely, ex-RetargetApp

Editor’s note: RetargetApp was rebranded to Adwisely in 2021. This article has been updated to reflect the current brand name. Adwisely continues to offer the same powerful ad automation platform with expanded features across Facebook, Instagram, Google, and TikTok.

KYIV, July 15, 2019 — Adwisely, a European AdTech company with HQ in Kyiv, won the 1st place in Vestbee’s CEE Scaleup Challenge, the biggest online contest for fast-growing startups in Central and Eastern Europe.

Known for its web app that automatically creates and optimizes online ads, RetargetApp was selected among more than 350 growing companies based in CEE region to receive a few valuable prizes that include €1 million (~$1.1 million) from Next Road Ventures VC fund, startup pass for InfoShare conference and online media package from Cision.

Adwisely, an easier and more efficient alternative to widely used advertising tools for e-commerce, owes the success of the ads it runs to a careful analysis of Big Data on customer behavior and shopping habits. It has recently become a cross-platform application as it is now available for online stores powered by Shopify and BigCommerce. Already backed by TA Ventures and a few angel investors, Adwisely is now raising a seed round to grow faster and apply Machine Learning in order to take ad optimization to a whole new level.

“This is super motivating for us and we would like to thank Vestbee for this amazing opportunity. When we started Adwisely in 2015, we wanted to help online businesses run efficient ads in one click”, said Pavlo Matviienko, the CEO and founder of Adwisely. “Being acknowledged by a jury of more than 40 industry experts really shows us that we are doing the right things on our way to becoming the ultimate AI-powered advertising solution for any online business.”

About Adwisely: Adwisely (now Adwisely) is an app that helps online stores get new customers and sell more by creating a full funnel of efficient, fully automated ads on Facebook (Instagram/Messenger/Marketplace) and Google (Search Ads/Gmail/YouTube). Service fee starts at $49/month.

Adwisely is trusted by over 10,000 online store owners and is the only company in Ukraine that is both Facebook Marketing Partner (since 2016) and Google Partner (since 2019). To learn more, please, visit Adwisely.com

For PR-related inquiries please contact Alex Yemets at ay@adwisely.com

What This Recognition Means for Our Users

Being recognized as the best CEE-based startup validates the approach we have taken from day one: making professional-grade ad automation accessible to every ecommerce store owner, regardless of their advertising expertise. This award reflects not just our technology, but the real results our users achieve — from small Shopify stores seeing their first profitable campaigns to established brands scaling their ad spend across multiple platforms.

Since this recognition, we have continued to invest in making Adwisely smarter and more effective. Our AI-powered optimization engine now manages campaigns across Facebook, Instagram, Google Shopping, and TikTok, automatically allocating budgets to the best-performing channels and audiences. The average Adwisely user sees a 4-8x return on their ad spend, with many case studies showing results well above 1000% ROAS.

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